
Since 1860, TAG Heuer has been a symbol of Swiss precision, innovation, and avant-garde design. With a deep-rooted heritage in motorsports, luxury craftsmanship, and cutting-edge technology, the Maison TAG Heuer has built an exceptional reputation among watch enthusiasts. Whether you're drawn to bold racing chronographs, sleek diving watches, or smart technology-infused timepieces, TAG Heuer offers a collection to match your lifestyle.
Below, we explore the key TAG Heuer collections and highlight standout models that truly embody the brand’s pioneering spirit.
TAG Heuer Formula 1
Inspired by the adrenaline-fuelled world of Formula 1® racing, the TAG Heuer Formula 1 collection is designed for those who thrive on speed, performance, and bold aesthetics. Built with resilient materials, vibrant colour accents, and high-precision chronographs, these watches are engineered to keep up with fast-paced lifestyles.
New-In: TAG Heuer Formula 1 Chronograph
A timepiece that mirrors the intensity of the racetrack, this TAG Heuer Formula 1 Chronograph stands out with its striking red accents and a sleek black dial. Its titanium case ensures lightweight durability, while the red rubber strap provides a sporty, comfortable fit. Featuring a tachymeter bezel for measuring speed and a scratch-resistant sapphire crystal, this model is a must-have for those who appreciate bold design and high-performance engineering.

Key features:
- - Automatic movement with 25 jewels and 42-hour power reserve
- - 44 mm case for a strong wrist presence
- - Water-resistant up to 200 metres, built for adventure
- - Secure traditional buckle closure for all-day comfort
TAG Heuer Carrera
Originally created for racing drivers, the TAG Heuer Carrera collection masterfully combines sleek design with absolute precision. With its sleek silhouette, chronograph complications, and high-performance movements, this collection embodies the refined spirit of motorsports while remaining effortlessly stylish for everyday wear.
New-In: TAG Heuer Carrera Chronograph
A striking fusion of bold colour and technical mastery, this TAG Heuer Carrera model features a deep purple dial, bringing a fresh, luxurious feel to the iconic collection. The automatic 33-jewel movement ensures impeccable precision, while the black leather strap adds a refined touch, making this the perfect timepiece for any occasion.

Key Features:
- - 39 mm stainless steel case, blending elegance with durability
- - 80-hour power reserve for extended reliability
- - Scratch-resistant sapphire crystal for long-lasting clarity
- - Water-resistant up to 100 metres, ideal for everyday wear
TAG Heuer Monaco
The TAG Heuer Monaco is legendary - not just for its square-shaped case but also for its cinematic legacy. Worn by Steve McQueen in "Le Mans", this watch broke traditional design norms, becoming a symbol of individuality and boldness. With its distinctive dial, advanced chronograph functions, and avant-garde craftsmanship, the TAG Heuer Monaco is a statement of refined rebellion.
Our Top Pick: TAG Heuer Monaco Chronograph x Gulf
This Special Edition pays homage to TAG Heuer’s motorsport heritage with its blue sunray-brushed dial and iconic Gulf racing stripes. A true collector’s piece, it features the Calibre Heuer 02 movement, offering up to 80 hours of power reserve. The blue perforated calfskin leather strap enhances comfort while maintaining a vintage racing aesthetic.

Key Features:
- - 39 mm square-shaped stainless-steel case, instantly recognisable
- - Chronograph sub-dials with a Super-LumiNova® coating for visibility
- - Domed, bevelled sapphire crystal for added durability
- - Water-resistant up to 100 metres, built for everyday elegance
TAG Heuer Aquaracer
Designed for adventurers and divers, the TAG Heuer Aquaracer collection combines durability with refined aesthetics. These watches are built to withstand extreme underwater conditions while maintaining TAG Heuer’s signature style. With robust cases, luminescent markers, and impressive water resistance, the TAG Heuer Aquaracer is the ideal companion for both land and sea.
Our Top Pick: TAG Heuer Aquaracer Professional 200 Date
The TAG Heuer Aquaracer Professional 200 Date is the perfect companion for ocean explorations and everyday adventures. With a graded dark blue analogue sunray dial, this watch delivers a sleek yet rugged appeal. Water-resistant up to 200 metres, ensuring reliable underwater performance while maintaining a sophisticated style on land.

Key Features:
- - 40 mm stainless steel case with push-button deployment clasp
- - Calibre 5 Automatic movement with 38-hour power reserve
- - Scratch-resistant sapphire crystal for durability
- - Date window at 6 o’clock with a stylish blue border
TAG Heuer Connected
For those who embrace modern technology, the TAG Heuer Connected collection offers the perfect fusion of traditional Swiss watchmaking and smart functionality. These luxury smartwatches bring cutting-edge features like fitness tracking, GPS, and Google Wear OS, ensuring seamless connectivity with your lifestyle.

Our Top Pick: TAG Heuer Connected Calibre E4 Golf Edition
Designed for golf enthusiasts, the TAG Heuer Connected Golf Edition is more than just a smartwatch - it’s an essential tool for performance tracking on the course. Preloaded with over 40,000 golf courses, it provides detailed insights into your game while maintaining the elegant craftsmanship of a Swiss timepiece.
Key Features:
- - 42 mm titanium case with a white rubber strap
- - OLED display with scratch-resistant sapphire crystal
- - GPS, heart rate monitoring, and sports tracking
- - Exclusive TAG Heuer Golf app for performance tracking
- - Includes 3 branded golf balls and ball marker
Our Top Pick: TAG Heuer Connected Calibre E4 Golf Edition Smartwatch
Taking smartwatch technology to the next level, the TAG Heuer Connected Calibre E4 Golf Edition boasts advanced features and a sleek titanium design. Perfect for sports and lifestyle enthusiasts, this model combines Swiss craftsmanship with high-tech innovation.
Key Features:
- - 45 mm titanium case with push-button deployment clasp
- - 1.39” OLED display (454x454 pixels) for crystal-clear visuals
- - Bluetooth 5.0, WiFi connectivity, and all-day battery life
- - Golf-patterned white rubber strap with black base
- - Includes 3 branded golf balls and a ball marker
How to Choose the Right TAG Heuer Watch?
When selecting a TAG Heuer timepiece, consider these key factors:
- - Lifestyle – Are you looking for a watch to wear daily, for sports, or for special occasions?
- - Movement – Automatic Calibres for traditional watch enthusiasts or quartz for precision and convenience?
- - Material – Stainless steel, ceramic, or titanium? Each offers a distinct look and feel.
- - Size & Fit – From 39 mm for a sleek profile to 45 mm for a bold presence, finding the right fit is crucial.
Please refer to our bracelet size guide and provide your wrist size during checkout. We'll be happy to adjust the watch bracelet to your size at no additional cost.
Where to Buy Authentic TAG Heuer Watches?
For guaranteed authenticity and expert guidance, explore the official TAG Heuer collection at T.H.Baker. Our selection of TAG Heuer Carrera, TAG Heuer Monaco, TAG Heuer Aquaracer, TAG Heuer Connected, and TAG Heuer Formula 1 watches ensures you find the perfect timepiece backed by trusted expertise.
Elevate your wrist with a timepiece that embodies heritage, innovation, and precision - because every second counts.
Explore TAG Heuer’s latest collections at T.H.Baker and find the perfect watch that resonates with your passion for performance and luxury.
Browse our TAG Heuer collection at T.H.Baker.

